Launching in LA County

Every surface is
an opportunity.

Frontage is the marketplace for independent surface owners. List your building, fleet, or venue and connect directly with brands ready to advertise.

Free to join  ·  Los Angeles only  ·  No commitment

How it works

Surface to campaign
in three steps.

01 — List

List your surface

Submit photos and your address. We run an eligibility check, map permit requirements, and estimate your earning potential automatically.

02 — Match

Brands browse and book

Brands search by location, surface type, and audience. They contact you directly and transact entirely on-platform. No cold calls, no middlemen.

03 — Fulfill

Vendors handle the rest

Vetted printers and installers on the platform manage production and installation. One coordinated workflow from approval to install.

Estimate your earnings

What your surface
could earn.

Three surface types. Three revenue streams. Numbers are illustrative estimates based on comparable LA County campaigns.

Building wall

12-story commercial wall, I-405 corridor

A building owner near Inglewood lists their east-facing wall. First campaign books within 3 weeks of going live.

$18KPer campaign
Per year
$90KAnnual est.
Fleet vehicle

8-truck delivery fleet, Greater LA

A local logistics company wraps their fleet and turns 180 daily route miles into a moving billboard network earning passive income.

$800Per truck/mo
Trucks
$76KAnnual est.
Parking structure

6-level structure, Culver City

A property manager lists the south-facing exterior wall of their garage. High pedestrian and vehicle traffic with long daily dwell time.

$12KPer campaign
Per year
$72KAnnual est.

Surface types

If it can carry an ad,
it belongs here.

Building walls

Wallscapes

Exterior walls in commercial and industrial zones. High-visibility, high-value, high-margin.

Mobile

Fleet vehicles

Wrap your vehicle or your whole fleet. Earn every mile your vehicles are on the road.

Structure

Parking structures

Facades and rooftops with long dwell time and strong pedestrian visibility.

Classic

Billboards

Independent billboard owners connect directly to brand buyers without a broker.

Event

Venues

Event spaces and temporary installations for short-run brand activations.

Transit

Transit surfaces

Bus shelters and commuter corridors with consistent daily impression counts.

Built for three markets

Your role on Frontage.

Turn your surface into recurring revenue.

You own a surface in a prime corridor. Frontage connects you to brands ready to pay for it, handles permit research, and manages the transaction end to end.

  • Early members get their first listing commission-free
  • AI-powered eligibility screener included
  • Deal directly with brands, no middlemen
  • Payments processed securely within the platform
Surface ROI estimate
Surface typeBuilding wall
LocationI-405 corridor
Campaigns per year5 to 6
Avg campaign value$12,500
Your annual estimate$50,000+

Find surfaces no one else is listing.

Frontage opens up independent OOH inventory that isn't available anywhere else. Whether you're a brand buying direct or an agency buying on behalf of a client, browse and book without the usual friction.

  • Browse independent inventory not found elsewhere
  • Filter by location, surface type, and estimated reach
  • Vetted vendors handle production and install
  • Full transaction managed on-platform
Brand plans
Free tierBrowse and contact surface owners
Pro tierComing soon
Minimum spendNo minimum
Agencies welcomeYes

More jobs. Less hustle.

Get matched with brands and surface owners who already have a deal in place. You handle production and installation. Frontage handles everything else.

  • List your services and get discovered
  • Inbound leads from verified, funded campaigns
  • Payments processed securely within the platform
  • Pro placement options available at launch
Vendor snapshot
Listing costFree
Lead sourceVerified campaigns
Payment processingOn-platform
Pro placementComing soon

Your surface is sitting
idle right now.

Join the waitlist. We launch in Los Angeles first.